APPLIED RESEARCH ON ORGANISATIONAL COMMUNICATION  
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'LISTEN TO THE SIGNALS'

Applied Communication Research (ACR) is an essential quality tool for professionlal communication specialists. IMany professional working in the field of organisational communication know what it is to take decisiosn based on incomplete or uncertain information. Although often solid educational training, years of professional experience and a healthy 'gut feeling' seem to do the job, structured forms of listening to consumers and other target groups gives commercial and non-commercial policy making its real foundation.

This website intends to offer the most important information about the most relevant tools, organisations and sources in this area.